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Fabric Oval Professional Pop Up Counter


Polyester Stretch Fabric Oval Professional Pop-Up Counter

The Formulate Oval Counter is a lightweight yet durable display solution designed to impress. Its sleek anodised aluminium tubular frame and black MDF top can hold up to 50 kg, making it perfect for product displays, brochures, or tech setups.

Add a tensioned polyester stretch fabric graphic for seamless 360° branding and transform this portable counter into a striking focal point for exhibitions, retail spaces, or events.

Key Features:

  • Structure: Anodised aluminium tubular frame with 3 vertical support poles (2 sections each, Ø 30 mm)
  • Top & Base: Black MDF, 20 mm thick, with a 3 mm channel
  • Load Capacity: Up to 50 kg (evenly distributed)
  • Graphics: Polyester stretch fabric with optional SEG attachment or vertical zip closure at the rear
  • Portability: Supplied with a nylon carry bag featuring an internal flap for the graphic
  • Complete Option: Available as hardware only or with hardware + graphic — call for price

£175 (inc VAT £210)

Graphic

Artwork *

Artwork File

For files larger than 64mb or to upload multiple files, please follow the instructions that will be sent to you via email once your order is complete. For artwork templates and guidelines please refer to the artwork tab below.

6.5kg
1 Year Hardware Guarantee
3-5 Days Delivery
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Portable, Professional Counter with 360° Branding Power

The Formulate Oval Counter is a sleek, lightweight, yet robust promotional unit — perfect for exhibition stands, retail spaces, and brand activations. Built with an anodised aluminium tube frame and finished with a black MDF table top and base, it supports up to 50kg of evenly distributed weight, making it ideal for brochures, tech, and small product displays.

When paired with an optional tensioned fabric graphic, this freestanding counter transforms into a 360° branding platform, turning a practical piece of furniture into a striking marketing feature.

Its sturdy oval design features three vertical Ø30mm support poles in two sections, and it comes in a single, well-proportioned size that offers the ideal balance between portability and presence.

Tool-Free Assembly and Convenient Transport

The Formulate Oval Counter is quick to set up using its intuitive, tool-free aluminium framework. Each tubular component clicks into place using a simple push-fit system, enabling fast and reliable construction. The 20mm thick MDF top and base include a 3mm recessed channel to accommodate optional SEG graphics for a clean, seamless edge finish.

Once disassembled, all parts store neatly into the included nylon carry bag, which features an internal flap to keep the graphic safely separated during transport.

360° Fabric Graphic with SEG Option

The counter can be paired with a custom-printed stretch polyester graphic that wraps around the frame for maximum visibility from every angle. The fabric sleeve includes a discreet vertical zip at the back for easy application and removal, while the SEG (Silicone Edge Graphic) system ensures a snug and polished appearance when inserted into the 3mm recessed channel.

The fabric is washable, making it ideal for frequent use across multiple events or campaigns, and graphics are easily replaceable for rebranding or updated messaging.

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Specification

Product NameFabric Oval Professional Pop Up Counter
SKUILLGO-COUNTER-1
Product Category, , , , ,
Product Weight6.5kg
Hardware Guarantee1 Year Hardware Guarantee
Delivery / Availability3-5 Days Delivery
Assembled Dimensions Formulate Oval CounterWidth 565 mm Height 1020 mm Depth 397 mm Weight: 6.5 kg
Technical Guide PSS_FORMULATE_OVAL_COUNTER-EN

Artwork

Artwork Guide

G-FORM-OVAL-CNTR-PS

Guidelines for Preparing Your Artwork

Nine simple steps to perfect print ready artwork

  • Artwork saved as pdf. Recommended preset: PDF/X-4:2010. Maximum file size 75MB
  • Document colour mode is set to CMYK
  • All fonts are outlined.
  • Graphics matched to the correct template: centred and in the gross size of the respective template. Please note the template is supplied at 25% of the finished size as the printer RIP will scale it to 100% .
  • All linked images must have a minimum resolution of 300 dpi at 1/4 (25%) scale.
  • The print file should not contain template lines.
  • Letter size not less than 3mm ; 2mm for lines
  • Disabled overprint attribute.
  • Recommended values for black: C100, M100, Y100, K100

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